Every hostname a company stands up, within hours
A careers, status, partners or checkout subdomain appearing is a hiring push, an enterprise motion, a channel or a launch, visible the day it exists.
Outbound, run for you
You take the meetings.
We run everything else.
We build and run your outbound engine. Not a list anyone can buy: we watch the public registers your market is obliged to file with, and write the day something changes. Qualified meetings land in your diary, and you keep the whole system if we ever part ways.
Pipeline you can trace to a signalFrom £1,500 a monthNo minimum term
The engine, one month, one ideal customerIllustrative
Companies watchedyour market, monitored daily
0Buying signals firedhiring, funding, tech changes
0Passed the gatequalified, compliant, reachable
0Approved by youten minutes of your week
0Meetings bookedin your diary, with context
0Pipeline created£0
Sent without a human approving0
What you get.
Not software to learn, and not a junior in a call centre. An operated system with your hand on the switch.
01
Companies caught at the moment they change
We do not buy a list. We watch public registers and public logs for the day a company borrows, hires, migrates, expands or buys, and we write while it still matters.
02
Nothing sends without your say-so
Every message waits for a human to approve it. No robot writes to your market in your name while you sleep.
03
You keep the system
On the day we part ways the whole machine transfers to you, running. No lock-in, no hostage data, no starting again.
How it works.
Two weeks from the first call to the first prospects in your queue.
Week 1
We learn how you sell
One call. Your ideal customer, three deals you won, three you lost, and the moment you wish you had known about sooner.
Week 2
The machine goes live
We build it, load your rules, and the first prospects appear in a queue for you to approve.
Ongoing
You take the meetings
We run it every day. You spend ten minutes approving, and the rest of your week selling.
Ten minutes a day is the whole job on your side: read the evidence, approve or reject. Everything before and after that is ours.
Where the leads come from
Your competitor bought the same list you did.
Almost every tool in this category resells one of three databases. That is why the same four hundred companies get written to by everyone in your market in the same month, and why the reply rate keeps falling. A list is a photograph of who a company was on the day someone last refreshed it.
We do the opposite. We read the registers and logs a company is required to publish to, we keep every reading, and what we sell you is the difference between yesterday and today. Not that a company uses Microsoft, but that it moved to Microsoft last week. Not that it is hiring, but that it stood up a careers site on Tuesday. A change has a date, an owner and a reason to write this morning. A list has none of those.
What we watch.
Public registers and public logs, grouped by what they tell you. The ones marked in build are the next sources going in, and we would rather show you the roadmap than pretend it is finished.
The company changed email provider
A mail migration is a funded project with an owner and a deadline, and everything adjacent to email is in scope while it runs.
The tools a company has bought, named
Vendors make customers publish proof of ownership. That record only appears during onboarding, so it dates the purchase.
Email security policy tightened
A deliverability or security programme is in flight, usually with outside help.
Every one of these is a public register or a public log. That is deliberate: it is fresher than anything resold, it is lawful to use with the disclosure we attach to every message, and it means the evidence in your approval queue links to the source itself rather than to a vendor who will not say where they got it.
This is the ten minutes.
Your morning queue, with the evidence attached to every message. Try it: approve a couple and press send. Some will be stopped before they leave, and the system will tell you why.
Approval queue · 4 awaiting you · 0 approved
Northwind Logistics · Priya ShahP1 · FIT 0.91 · INTENT 0.87
qualifierInternal sales function of 6, confirmed on their team page✓ source
signalFour SDR roles posted in the last 14 days✓ source
triggerNew VP Revenue started 3 weeks ago✓ source
Quick question for Northwind Logistics
Hi Priya,
Noticed four SDR roles posted in a fortnight, and a new VP Revenue three weeks in. Usually that means the pipeline target moved before the team did.
Is sourcing the constraint right now, or is it further down?
Your decision is recorded against your name.
Meridian Freight · Tom WellerP3 · FIT 0.77 · INTENT 0.41
qualifierSales team of 4 confirmed✓ source
signalFleet expansion announced 61 days ago✓ source
Quick question for Meridian Freight
Hi Tom,
Saw the fleet expansion announcement. Two months on, the ops load usually starts landing.
Is that showing up for you yet?
Signal is 61 days old. An operator would usually hold this one.
Corvid Health · Sam CarterP1 · FIT 0.88 · INTENT 0.82
qualifierSpecialist provider, change function with compliance sign-off✓ source
triggerNew Head of Change appointed last month✓ source
Quick question for Corvid Health
Hi Sam,
Congratulations on the new remit. In regulated settings the first quarter usually goes on proving the audit trail rather than moving the number.
Is that where your time is going?
Your decision is recorded against your name.
Halcyon Data · Alex ReidP2 · FIT 0.83 · INTENT 0.66
qualifierEngineering function of 40+, London✓ source
signalTwo data-platform roles open 70 days✓ source
Connection request
Alex, we run outbound systems for teams your size. Every message a human approves, and the machine transfers to you if we part ways. Worth a conversation?
Your decision is recorded against your name.
Why founders come to us
The robots wrote to your market in your name, and the replies started with unsubscribe.
Outbound did not stop working. Accountability did. The data vendor sold you a list, the tool sold you sequences, the agency sold you hours, and when it went wrong every one of them had done their job. We do the whole thing, put you in charge of what goes out, and hand you the machine at the end.
Against what you have tried.
The same questions asked of every option on your desk.
| Data tools | Agencies | AI SDRs | takethemeeting | |
|---|---|---|---|---|
| What you actually get | A list | Hours of an agency | A bot with your domain | Meetings in your diary |
| Where the data comes from | A database resold to everyone | The same database | The same database | Public registers, read at source |
| How current it is | Whenever it was last refreshed | Whenever it was last refreshed | Whenever it was last refreshed | What changed since yesterday |
| Who does the work | Your reps | Their juniors | Software | We do |
| Approves each message | Your reps, if they have time | Sometimes | Nobody | You, in one screen |
| Cost to start | £500-2,000/mo | £3,000-10,000/mo | £1,500-5,000/mo | From £1,500/mo |
| When you leave | You keep a spreadsheet | You keep nothing | You keep nothing | You keep the machine |
For the person who will ask how.
Most sales leaders stop reading here, and that is fine. If your ops or compliance colleague wants the mechanism, this is it, running on invented companies.
The machine, running on synthetic accounts34 seen · 24 refused · 6 sent
SignalSourced from public evidence
Kestrel Mobility
Harrow Systems
GateCountry, entity, suppression
Rheinwerk GmbHCountry tier: DE suppressed
Orbis Marine
ScoreStrict qualifier, then fit x intent
J Smith ConsultingNo strict qualifier: held
Cadence Bio
DraftYour voice, one hypothesis, evidence attached
Halcyon Data
ApprovalA named human decides
Corvid Health
Northwind Logistics
LedgerSent, and recorded forever
Ferrous Analytics
Vellum Legal · Entity unverified at Companies HousePinfold Retail · approved and sent
Hover to pauseSwipe the trackBook a 30 minute call.
No deck and no pitch. Bring your ideal customer, three deals you won and three you lost, and we will tell you honestly whether this fits. If it does, you are live in a fortnight.
What happens next
- We reply with two times this week.
- Thirty minutes on your customers and your numbers.
- A written plan, whether or not you hire us.